Daily Archives: August 2, 2009
Our primary goal with auctioning off the Giro D'Italia Giottos was to raise a nice chunk of change for Coffee Kids, one of our favorite charities. And while we got a lot of coverage and many folks learned about our auctions, the going price for these machines wasn't quite what we were hoping for -- they're more expensive than the regular Giotto Premium Plus models, but many of the going auction prices for this limited edition ended up being around the same retail as the standard Giotto. We weren't able to close one of the bidding deals and we were able to secure one more machine, so we thought that we'd do something a little different with the final two for sale.
Instead of auctioning them off, we've opted to list them on our website for the price of $3299, which will include a $1500 donation directly to Coffee Kids. Our original goal was to raise about $2500 (or, $500 from each machine), so this will definitely cover that and then some. These are collector's edition models and will only be more rare as time passes, so we're hoping that someone out there will find the value in both the machine and Coffee Kids' cause and purchase this model because they resonate with them both.
Our first real foray into charitable auctions didn't turn out as well as we would have liked, but we learn something new all the time! We're optimistic that the right two people will come along and purchase these last two available models at some point in the future, and that we'll be able to pass along their generosity to Coffee Kids.